The Dubai Duty Free Shergar Cup Returns to Ascot

EUCHEN GLEN (right, Adrie De Vries) towards the rear in the early stages of The Dubai Duty Free Shergar Cup Stayers Ascot 12 Aug 2017 - Pic Steven Cargill /

Word-class jockeys go head to head on the track throughout the day before Jessie J, Tinie Tempah & Charlesy and pop duo Go West hit up the live music stage at night – all for just £37 per person!

Now in its 19th year, the Dubai Duty Free Shergar Cup is one of Ascot’s most popular fixtures. It offers up a perfect blend of unforgettable entertainment while the sun is up, progressing into a memorable summer’s evening at one of the world’s most iconic racecourses.

Ascot is alive with excitement from the moment the gates open. Racegoers are treated to unmissable action on the track, as elite jockeys from across the world compete not only for individual glory but also for racing’s premier international jockey’s competition.

Four teams battle it out across a thrilling six-race showdown with only one taking the top prize home. The four teams come in the form of Great Britain and Ireland, Europe, the Rest of The World, and The Girls – last year’s winners. Each comprise three renowned riders, all of whom are guaranteed five rides for their respective team across a highly competitive and entertaining afternoon. Points are awarded to the first five horses to finish in each race, and the team to have amassed the most points after the sixth race is awarded the coveted Shergar Cup, with the contest’s leading jockey lifting the Silver Saddle trophy.

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Live headline concert from Jessie J and a DJ set from Tinie Tempah and Charlesy

The fun most definitely doesn’t stop there. For many visitors the off-track entertainment is every bit as appealing as the racing itself. Racegoers can test their nerve on adrenaline-filled free fairground rides throughout the afternoon before experiencing the thrill of a post-racing, full, live headline concert from Jessie J followed by a Tinie Tempah & Charlesy DJ set and a performance from ’80s duo Go West.

The star-studded line-up of musicians is reason enough to head down to the Ascot Racecourse this August.

King Edward VII and Winning Post Enclosures

Those who have purchased special entry to the King Edward VII and the Winning Post Enclosures as well as Fine Dining  guests  get a whole host of extra benefits, too.

Most importantly, they gain priority access to the ‘Golden Circle’, located close to the stage on the Old Paddock Lawns. This allows them to secure their preferred spot to enjoy this fantastic line-up of artists performing after racing.

A wide range of hospitality options and more casual food outlets and bars will be available in all enclosures on the day, too, while ticket upgrades and a selection of restaurant and fine dining packages are also available to book in advance.

Fine Dining

Those looking for fine dining options are spoilt for choice with The Parade Ring Restaurant, the jewel in the crown for fine dining at Ascot, offering a three-course à la carte menu for £222+VAT. With a view of the Parade Ring and Winner’s Enclosure and access to an exclusive trackside seating area, you can enjoy all the racing action from the heart of the racecourse.

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Top it all off with one of their fine dining packages

For a more contemporary twist look to On 5, the award winning fifth floor restaurant serving a four-course à la carte menu for £247+VAT. Enjoy the finest food, wines and Champagnes with exemplary service and panoramic views across the racecourse.

Add a final flourish to your fine dining experience with an optional Afternoon Tea package in either restaurant from renowned French pâtissier Eric Lanlard, of Cake Boy fame, as he recreates his Royal Ascot menu, exclusively for the Dubai Duty Free Shergar Cup & Concert. Upgrade cost £30+VAT per person.

Dubai Duty Free Shergar Cup and Concert tickets start from £37 per person. Groups of 10+ from £32 per person. For more information visit or call 0344 346 3000